Page 55 - MEDIASET ESPAÑA / 2013. Corporate Responsibility Report

CORPORATE RESPONSIBILITY REPORT 2013
55
24h Total individuals
Telecinco Cuatro FDF Divinity boing Energy La Siete Nueve Medisaet
España
+0.6 +0.2 0.0 +0.1 -0.1 0.0 0.0 0.0
+0.8
13.9
1.1
1.2
1.5
1.6
3.0
6.2
0.6 29.0
Vs* 2013
In 2013, Mediaset España’s services extended far beyond
television and our commitment to our viewers went
well beyond the screen, not only via each channel’s web
site but also through mobile apps and our presence on
social networks (Facebook, Twitter, etc.). During 2013 the
Mediaset Group’s web site received over ,1400 million
visits.This makes a monthly average of around 115 million,
with growth of 30% from January to December in our sites.
Mediaset España has maintained its Internet leadership
regarding single users for 11 of the 12 months of the year,
with a record 18.7 million single users in December.Video
viewings totalled over 1,000 million, representing 50% of
the videos distributed in Spain among TV web sites in
2013. Mediaset España is the leading Group in Spain as
concerns video viewings on the Internet, with an average
of 89 million per month.
29.0%
Otros
16.8%
30.0%
Source: Kantar Media
Average audience 1/1-25/2/14
* Average audience 1/1-25/2/13
5.8%
8.2% 10.2%
PayTV