Page 42 - MEDIASET ESPAÑA / 2012. Corporate Responsibility Report

42
OUR BUSINESS
sters and thieves, the transporting of large-scale goods or
the more peculiar menus of restaurants in the United
States among other subjects.The success of this genre with
viewers has led Energy to acquire and show exclusively to
the end the spin off from “Crónicas carnívoras”:“Crónicas
carnívoras: El gran atracón”; “Atrapa a un ladrón”, a
programme which tests the security measures of shops;
“Bomb Patrol”, which explains how explosive devices are
defused; “Big Brian, el subastero”, which puts the contents
of a house on sale in a single day; and “Los confiscadores”,
a format which seeks to re-possess various articles due to
non-payment.
Adventure programmes have included “Momentos asom-
brosos” which shows a compilation of the most dramatic
images from the archives of National Geographic; “Impa-
rables”, a docu-show which featured the mountain bike
race through the Sahara desert of Santi Millán and Josef
Ajram; “DestinationTruth”, which responds to inexplicable
phenomena;“El escapista”, which puts the expert Jonathan
Goodwin in extreme situations; “El mundo en moto con
Ewan McGregor”, a documentary series in which the actor
covers more than 30,000 kilometres crossing 12 countries
or “Tesoros de Hollywood” which collects iconic objects
from television series and films.
The classic cinema container “Energy Classic Movies”
with war, action, western and adventure films; the first
free to view showing of critically acclaimed foreign fiction
series such as “Hijos de la Anarquía”, the third series of
“Californication” and the fourth of “Último aviso” and
syndication of programmes such as “Cuarto Milenio”,
“Desafío Extremo” and “Frank de la Jungla” complete the
main offerings with which Energy has completed its first
year with these results.
LaSiete, showcase of the most successful
content of telecinco and cuatro
The content of Cuatro and Telecinco most popular with
spectators has again had an additional showcase this year
in the form of LaSiete, designed to offer a second chance
to see entertainment programmes, reality shows, game
shows, comedy slots and reports and which has had an
audience share of 1·4% and 1·6% of the target audience.
Content includes popular unseen content from Telecinco
reality shows, the syndication of the gala nights of “LaVoz”,
the showing of daily summaries of “Gran Hermano” and
“Gran Hermano: el Reencuentro”, of which the gala nights
have also been shown in full, exclusive live links during
the time the contestants’ spend together in each one of
the formats and their respective weekly chat shows; the
galas for “Tú sí que vales”, “¿Quién quiere casarse con mi
hijo?”, “Callejeros”, “21 días”, “Sálvame Deluxe”, edited
versions of daily programmes such as “Sálvame” and
“Mujeres y hombres y viceversa”, and a battery of comedy
programmes such as “Vaya semanita” and “Agitación +
IVA” among others.