Page 31 - MEDIASET ESPAÑA / 2013. Corporate Responsibility Report

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CORPORATE RESPONSIBILITY REPORT 2013
The Company has also implemented measures to
minimise the risk of its employees committing any offenses
involving aggressive behaviour in the fulfilment of their
obligations or services. In this respect, it is guaranteed that
security personnel subcontracted by Mediaset España
have received training in the human rights area and hold
the official qualification of Security Guard which includes
a training module on human rights. Mediaset España only
works with security companies that have been authorised
by the Ministry of the Interior and all security guards have
a Personal Identity Card.
• European regulation on broadcasting
quotas (Directive 89/552/EEC).
• Guarantee of awarding of spaces.
• Agreement on Procedure for the
Marketing and Management of Advertising
Space on General Television.
• Best Practice Agreement for Advertising.
• Audio-visual Communication Act.
• Cinema Act.
• Copyright Act.
• Code of Self-Regulation of Television
Content and Children.
• Advertising Code of Conduct
• Code of Self-Regulation of food
advertising aimed at children, prevention
of obesity and health (PAOS Code).
• Code of Ethics for electronic commerce
and interactive advertising (Trust online).
• Principles of the United
Nations Global Compact.
• Deontological Code of Best Trade
Practice for the promotion of children’s
dietary products (October 2012).
• Code of Conduct on Commercial
Advertising of Gambling
Activities (June 2012).
• List of authorised declarations of health
properties of foods other than those
concerning the reduction of the risk of
illness and the development and health
of children (in force Dec/2012).
SPECIFIC GUIDES TO CONDUCT FOR THE SECTOR