Page 57 - MEDIASET ESPAÑA / 2012. Corporate Responsibility Report

57
CORPORATE RESPONSIBILITY REPORT 2012
Income 2010 2011 2012 Operating expenses 2010 2011 2012
Publiespaña Group
advertising income 794,501 947,482 806,714 Reduction of finished products
and work in progress 4,226 -8 1.766
Other advertising income 423 1,182 519 Supplies 234,656 256,895 305.693
Supply of services 30,063 21,554 53,662 Staff costs 89,884 116,603 109,256
Others 12,814 14,684 11,941 Consumption of audiovisual rights 144,522 227,680 210,469
Other operating income 17,260 24,428 13,891 Provisions for depreciation 7,967 14,861 15,929
Variation provision of working
capital 662 801 213
Other expenses 153,703 227,969 194,598
Total income 855,061 1,009,330 886,727 Total operating expenses 635.620 844.801 837.924
Operating income and expenses (millions of euros)
SHAREHOLDERVALUE
2012 has not been a good year for the Spanish stock
market although better than the previous two years.The
development of the Spanish selective index compared to
that of the main world stock markets shows how concern
about Spain’s economic prospects has had a negative
effect on investors.
In the main world stock markets the indices have been
in positive territory throughout the year: in the United
States the Dow Jones has risen by 7·8%, and in Europe
there were double digit increases in both France and
Germany. The best index was the German DAX with a
29·1% increase followed by the French CAC40 +22·9%;
in the United Kingdom the FTSE100 rose 7·0% while in
Italy the FTSEMIB rose by 5·8%. The EUROSTOXX50, a
reference index of the stock markets of the Euro zone,
rose by 12·4%.
The IBEX35 for its part fell in 2012 by 4·7%, at two
different speeds: up to May the Spanish selective index
built up losses of close to 30%, while in the second part
of the year it recovered strongly after the firmness shown
by the Central European Bank in its steadfast defence
of European Monetary Union. The main Spanish stock
market index has accumulated a loss of 31·6% over the
last 3 years.
In the context of the Spanish economy and developments
on the stock market the price of the shares of Mediaset
España has been in positive territory, which is a result of
particular satisfaction. With an annual rise of 15·4% the
shares have been the eighth best on the Madrid index. Stock
market movements have also been very positive compared
to the other main Spanish companies of the media sector:
Mediaset España +15·4%,Antena3 -16·1% and Prisa -73·0%.
At the close of the year stock market capitalisation of
Mediaset España was 2,071 million euros, which means
the company has retained its leadership in the media
sector with a capitalisation more than double that of the
other companies of the sector.
The volume of shares traded in 2012 was 477·4 million
shares, equivalent to 2,004·1 million euros, which repre-
sents a fall of more than 50% in cash trading.This fall was
mainly due to the ban on the short selling of securities on
Spanish markets which the CNMV, the governing body of
Spanish stock markets, imposed from August 2012.