Basic HTML Version
70
OUR CHANNELS
CUATRO
Entertainment and social impact
Cuatro
is a television channel aimed at young audiences, its programming model comprising adventure programmes,
documentary-style reality shows, game shows, special repor ts, coaching programmes, and carefully selected fictional
series from abroad.These include, most notably, the following:
21 DÍAS
This is a revolutionary TV format which had never been
used before in Spain. The presenter lives for 21 days
the life of the persons who feature in each par ticular
programme. Initially, the presenter was journalist Samanta
Villar, who has subsequently been joined by Adela Úcar,
who is also a journalist.
The idea on which this is based is the understanding that
“just telling the story is not the same thing as actually living
it.”The presenter addresses first hand, in the company of
the people on which the programme is focusing, issues
of interest relevant to current-day society.To do this, she
lives 24 hours a day, for 21 days, with persons who have
been forced into extreme situations, which are faithfully
and objectively described.
Callejeros
A series of repor ts on day-to-day issues, in the words
of the very people involved. Situations of social injustice
are denounced by the persons actually affected. Various
current social issues are addressed. For example, the
“Crisis Menu” episode repor ted on the daily destruction
of 500 kg of food left over from the Mercado de la
Boquería market in Barcelona, and the two thousand plus
tons of unsold food from large-scale retail outlets which