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KEY PERFORMANCE INDICATORS
KEY PERFORMANCE
INDICATORS
ECONOMIC HIGHLIGHTS
2011
Total net revenue (thousand euro)
1,009.33
Operating revenue (thousand euro)
164.53
Profit/ net revenue
16.3%
Adjusted EBITDA (thousand euro)
180.19
Adjusted EBITDA /net revenue
17.85%
Net profit (thousand euro)
(1)
110.52
Net financial position (thousand euro)
26.45
Origin-based tax paid (thousand euro)
38.48
Government financial assistance (euro)
(2)
511,530
Community donations (euro)
57,241
Content generating producers
43
Programmes generated
124
Contracts for the acquisition of third- party production
88
Investment in third party production (million euro)
131.4
Investment in Fiction Production (million euro)
83.9
Investment in co-production (million euro)
33.1
Technical investment (million euro)
15.6
Investment in environmental improvement (euro)
76,215
Advertising efficiency ratio
(3)
165
Average ratings
26.4%
Advertiser number
(4)
790
Web access number
(5, 6)
418,991,481
Daily web user average
(5, 7)