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OUR BUSINESS
All suppliers classed as international provide technological
services.Mediaset España recognises that the technological
sector may generate specific risks, par ticularly in relation
to human and labour rights, healthcare and environmental
impacts. The clause referred to above on compliance
with cer tain ethical, social and environmental standards,
in addition to prevailing legislation, is included in contracts
to seek to guarantee that suppliers in all sectors assume
a commitment to the values that guide Mediaset España’s
activities.
All the producers with which Mediaset España works
are based in Spain. In the case of suppliers of content
broadcasting rights, 69.64% are foreign suppliers, of which
48.72% are based in Europe, 43.59% in the USA, 2.56% in
Canada, 2.56% in Brazil and 2.56% in Mexico.
Note: International suppliers are those that have no
headquar ters in Spain or have headquar ters but bill orders
from abroad.
Geographic distribution
14,29 %
85,71 %
Domestic
International
Data protection
In 2011 the foundations built by the Data Protection Unit
in prior years were fur ther developed to address the
creation of the renewed Mediaset Group.
The Data Protection Unit’s function is necessary to
guarantee responsible business management with respect
to users, viewers and customers. Mediaset España has
maintained and applied a strict data protection policy,
which has been extended to cover suppliers that could
access personal data owned by any group company. This
approach is based on three pillars:
• Computerisation of Data Protection Management: all
processes related to compliance with the Enabling
Regulations of the Organic Law on Data Protection
were successfully completed, in particular :
•
Creation of a hierarchical structure for the group
and its subsidiaries in the interests of more agile
and flexible management, implemented through
a new management software that automatically
creates company security documents and
includes exhaustive, rigorous controls over
changes; it is capable of reflecting each new data
addition, not only from a procedural viewpoint
but also with respect to the follow-up of
compliance with data protection regulations.
•
Unification and simplification of declarations
and notifications to the Spanish Data Protection
Agency (AEPD), online, using an application or a
digital certificate.
• Continued effor ts to build awareness and ensure
compliance: a Good Practices Manual and regulations
on privacy and data protection have been included
in the Welcome Guide for new employees hired by
the group’s companies, in addition to including the
obligations and duties recommended by the Enabling
Regulations in employment contracts.
The recently approved Code of Ethics includes a
reference to applicable guidelines and procedures
that are mandatory for employees and executives, and
exceed the provisions of data protection regulations.