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a) Breakdown of sales
The distribution of revenue from continuing operations corresponding to the Company’s ordinary activities, broken down by category, is as follows:
Thousands of euros
2010 2009 Business segment
Advertising revenue 663.989 498.897 Rendering of services 7.422 8.559 Total 671.411 507.456
The Company’s most important client continues to be Publiespaña, S.A.U. Revenue from advertising sales to this client, EUR 661,794,000, accounts for approximately 98% of the Company’s total revenue (EUR 493,718,000, or 97% of the total, in 2009).
b) Consumption of goods for resale
The breakdown of consumption of goods for resale and consumption of rawmaterials and other consumables for the years ended 31 December 2010 and 2009 is as follows:
Thousands of euros
2010 2009 Consumption of goods for resale
Changes in inventories 4,226 794
4,226 794
Goods for resale
Purchases in Spain 232,259 194,531 EU acquisitions 3,038 8,793 Cost of sales 235,297 203,324
c) Wages and salaries
Thousands of euros
2010 2009
Sueldos y salarios 43,484 40,937 Cargas sociales 8,691 8,855
Total 52,175 49,792
75
Financial Statements, Management and Corporate Governance Report. 2010
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